Simkl Blog » About: "For those who don’t know about us - until April 2007 our team has been developing a web portal A.UA which has an audience of One Million users every month (currently 983`359 people for the last 30 days to be precise). And we decided that it was time to expand and show the world our new ideas. So now for the last 6 month we were developing a brand new website and web services for our global audience. We believe that Internet has just started to become what it should be - simple, well designed, contain information about everything, accessible on any computer and any device and be a personal helper in everyday life and business. That is how a new simkl.com website was born, cause Simkl - is always simple!"